Scenic Group announces launch of Scenic Ikon

Highlights

1. Highly Anticipated Maiden Season

2. The Scenic Ikon Experience

3. Elevated Discovery & Iconic Helicopter Experiences

4. Pre-Release Pricing Offer

Scenic Ikon will provide a unique blend of world-class design, culinary excellence, and will cater for up to 270 guests in all-inclusive ultra-luxury – the signature elements of all Scenic Discovery Yachts. 

The Discovery Yacht will be purpose-built to excel in both polar regions and warm water destinations. Expertly engineered and rated Polar Code 6 with an Ice Class 1A Super strengthened hull, it will be exceptionally versatile. Offering the ultimate in discovery, Scenic Ikon is equipped with two Airbus helicopters, a custom-designed Triton AVA submersible, Zodiacs, and luxurious superyacht Fassmer tenders.

Glen Moroney, Founder & Chairman of Scenic Group, said: “Scenic Ikon has been conceived, engineered and built with our in-house shipbuilding division at MKM Yachts and will be operated entirely by our own dedicated Scenic crew. This remarkable vessel is the result of more than three years of passion, innovation and development by our team, and we are delighted to share the Discovery Yacht with our valued guests, travel advisors and partners. Every element of Scenic Ikon’s design has been optimised to deliver unrivalled experiences across diverse destinations and environments, from its primary base, The Mediterranean to the wilds of Antarctica.
 
Construction of Scenic Ikon is well underway, following a steel-cutting ceremony in February attended by Croatian Prime Minister Andrej Plenković, and the keel laying in May 2025. The yacht remains firmly on schedule for delivery at the end of 2027, ahead of final testing and entry into service.

Highly Anticipated Maiden Season

Scenic Ikon will set sail from Venice in April 2028 and the inaugural voyage has almost sold out, with following departures selling strongly.

The maiden season includes sailings through to March 2029 and features 110 ports, 21 countries, and 26 new destinations. Spanning the Mediterranean, Aegean and Egypt, the Cape Verde Islands, Dakar's vibrant city, the wonders of Antarctica, The Falkland Islands and Chilean Fjords.

The Scenic Ikon Experience

Guests will be welcomed into luxuriously appointed suites, 15 distinctive dining venues, expansive lounges and vibrant relaxation spaces. The Senses Rejuvenation Spa, a 1,700sqm two-level wellbeing oasis, will feature signature spa therapies, hydrotherapy and thermal experiences^#, enhanced by world-class fitness offerings. Each voyage also features immersive all-inclusive excursions, exclusive events and entertainment.

Elevated Discovery & Iconic Helicopter Experiences 

Scenic Ikon’s helicopter program ascends to extraordinary new heights. Guests taking advantage of our Super Earlybird Fares will enjoy a complimentary flight^≈, enhancing the truly all-inclusive experience. Newly unveiled exclusive helicopter landings^≠ at renowned golf courses, celebrated local restaurants, and historic cultural landmarks — along with access to some of the world’s most remote and breathtaking wilderness regions — will feature across the Scenic Discovery Yachts collection. These experiences are included for Chairman’s Club members, as well as guests in our Penthouse^≠ and Owner’s Suites^≠, offering a rare blend of culture, exhilaration, and discovery. Meanwhile, Scenic Ikon’s submersible^, Scenic Neptune III — a custom-designed Triton AVA-9 — invites guests to explore the hidden depths of Antarctica and beyond.