About Us
Creating unforgettable, award-winning river and ocean cruises and handcrafted land journeys for over 39 years.
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About UsThe Scenic Story
Established in 1986, we are a proudly Australian-founded company, taking our guests to the most fascinating destinations in over 60 countries and every continent.
Scenic Luxury Cruises & Tours is renowned for continuous innovation, while ensuring the guest experience is at the heart of everything we do. Across our ultra-luxury river and ocean cruises and handcrafted land journeys is a deep commitment to delivering a truly all-inclusive philosophy enabling our guests to be immersed in their chosen destination and to relax knowing everything is taken care of.
Scenic Group has also cultivated a strong presence in Canada, with our Canadian headquarters based in Vancouver, British Columbia. We proudly employ over 60 staff nationwide, including a dedicated Canadian Contact Centre that supports both travel advisors and guests. By combining global expertise with a strong local presence, we provide exceptional service tailored to the unique needs of Canadian travelers.
We invite you to learn more about our history and heritage
Our Journey of Innovation & Discovery
With nearly four decades of expertise, Scenic continues to shape the future of luxury travel—on rivers, oceans, and across land—with unmatched care and attention to detail.
A Legacy of Unmatched Experience
Ultra-Luxury Cruising, Redefined
Expanding Global Horizons
Scenic Club
The Scenic Club loyalty program rewards our valued guests for pursuing their passion for travel. Members gain access to exclusive offers and savings, like priority access and private transfers, pre-release notification for our handcrafted land journeys and ultra-luxury cruises, complimentary pre- or post-cruise hotel stays, and more.
Award-Winning
We are consistently recognised as the leading luxury cruise line and tour operator by respected consumer publications and industry groups. Scenic Eclipse was also named the Best Cruise Ship for Dining, Asia's Best River Cruise Ship and Europe's Best River Cruise Line at the inaugural World Cruise Awards in 2022.
Cherish the Planet
Scenic's Cherish the Planet initiative is more than sustainability. It's a commitment to creating positive change, from sustainability practices to rich community partnerships. We aim to leave as small a footprint as possible.
Learn how Scenic Group is approaching sustainability within the fleet and how we travel with our latest 2024 Impact Report.
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